MailChimp Add-On

  1. Introduction
  2. Create a Sign Up Form

Introduction

The Verso Forms MailChimp Add-On gives you an easy way to integrate all of your online forms with the MailChimp email marketing service. Collect and add subscribers to your email marketing lists automatically when a form is submitted.

Custom Fields

Populate MailChimp custom fields from form field data.

Interest Group

Assign subscribers to interests to group them together.

Geolocation

Collect the Subscriber’s IP address to estimate the subscriber's location on MailChimp.

Opt-In

Control opt-in and only add subscribers when a certain condition is met.

Subscriber Status & Double Opt-In

You can include the subscriber’s status in your configuration.

  • Use Subscribed to add an address right away.
  • Use Pending to send a confirmation email. MailChimp automatically send a double opt in message to ensure only legitimate subscribers are added.
  • Use Unsubscribed or Cleaned to archive unused addresses.

Create a Sign Up Form

Forms are created through the Form Builder. You just need to drag and drop the fields your form needs.

Then, from the MailChimp Add-On interface you can select the fields that will collect the necessary information to send to MailChimp. For example, email, name and custom fields, etc.

Now, to create a Sign Up Form follow the next steps:

  1. Click on the Create a Sign Up Form button
  2. Enter your MailChimp API Key and Click Connect to MailChimp. Click here to get more information.
  3. Finally, you need to map the form fields (Verso Forms) to the list fields (MailChimp).
    • Select your Form
    • Select your List
    • Click on Status: ON.
    • Click on Subscriber's IP Address: ON.
    • Enable an Opt-In Condition. The opt-in condition shows that in order to forward information to MailChimp, the field value must be present when the form is submitted. It's usually a Checkbox field, for example: A checkbox with the label: “Sign-up to our newsletter”.
    • In the section Map Fields:
      • Select your Subscriber Email Field (required)
      • Select your Subscriber Status (required)
      • Select your Subscriber Interest Field
      • Map a Form Field to a List Field (MailChimp Custom Field)
  4. Save the Form.